A little French film….

….for Hogan.

Promoting the new Karl Lagerfield collection for Spring/Summer 2011 this film beautifully showcases the fabulous new cowboy boot and very glam sneaker, alongside all his other pieces – a clutch bag, trenchcoat and very cute jacket. I love the pieces and think this collaboration is a superb move for Hogan, but, I have to say I got a little bored during this, and wasn’t hugely impressed with the story line. It just felt a little slow and long, although the styling is stunning in parts, and the shots are beautifully put together.  The music also drove me a little crazy – it doesn’t seem to fit the images and its a little jarring and overpowering – seemingly it would fit better with a horror film rather than a sophisticated and passionate Parisian tale!

I am sure the collection will fly off the shelves but I am not sure this film will add much value. But then, maybe you disagree?

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