So, there was a whole loada drama online about whether or not Matthew McConaughey has been airbrushed in his campaign for Dolce & Gabbana, but, personally I say – who cares!
Nowadays we’re all aware that the big brands perfect everything in the name of marketing, and its not just the people that are airbrushed. Its the landscapes, the packaging, the food – even the colour of the sea and sand in the travel brochures. So while I don’t think we should be misled (and don’t agree every model should be minimised to a size zero) I get that brands want to portray perfection and aspiration. Their own take on supremacy and excellence, and most the time we know all about it and enjoy every lovely looking moment of it!
Anyway, my point is that in the case of Matthew M below for D&G I say – yes its cheesy and over retouched, but I don’t mind one bit! he he he 🙂
You??? Love it or hate it? Let me know………
And to additionally swoon over: (beware this gets cheesier than even the print ads!)